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Tapiwa Matsinde | A curatorial and artisan brand visibility consultancy  for craft businesses

Book Publishing

How important is a professional book cover for sales?
Book Publishing

How important is a professional book cover for sales?

ByTapiwa Matsinde 18 July 202518 July 2025

A professional book cover is crucial for sales, as it is the first thing potential customers see….

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Is publishing a coffee table book still worth it?
Book Publishing

Is publishing a coffee table book still worth it?

ByTapiwa Matsinde 10 June 20256 June 2025

In an age where digital content reigns supreme, you may be wondering if publishing a coffee table…

Read More Is publishing a coffee table book still worth it?Continue

What is the point of a coffee table book?
Book Publishing | Opinion

What is the point of a coffee table book?

ByTapiwa Matsinde 28 May 20256 June 2025

Large, lavish, full of pictures and minimal words, you may be wondering what the point of a…

Read More What is the point of a coffee table book?Continue

The key elements that make for a successful coffee table book
Book Publishing

The key elements that make for a successful coffee table book

ByTapiwa Matsinde 16 May 20256 June 2025

What makes a successful coffee table book is one of the most popular search terms by would-be…

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Popular coffee table book sizes and formats
Book Publishing

Popular coffee table book sizes and formats

ByTapiwa Matsinde 9 April 20256 June 2025

What size and shape to make your coffee table book is a common question. When you think…

Read More Popular coffee table book sizes and formatsContinue

Main reasons publishers reject coffee table book proposals, and what makes them say yes
Book Publishing

Main reasons publishers reject coffee table book proposals, and what makes them say yes

ByTapiwa Matsinde 27 November 20246 June 2025

If you want to publish a coffee table book through a publisher you will need to submit…

Read More Main reasons publishers reject coffee table book proposals, and what makes them say yesContinue

What is the hardest aspect of creating a coffee table book?
Book Publishing

What is the hardest aspect of creating a coffee table book?

ByTapiwa Matsinde 4 October 20246 June 2025

When it comes to creating a coffee table book, or any book for that matter there are…

Read More What is the hardest aspect of creating a coffee table book?Continue

What is a coffee table book, and why is it called that?
Book Publishing

What is a coffee table book, and why is it called that?

ByTapiwa Matsinde 1 October 20246 June 2025

A coffee table book refers to sumptuous large format books that tend to focus on non-fiction lifestyle…

Read More What is a coffee table book, and why is it called that?Continue

Want to know what publishers look for when deciding to publish a coffee table book?
Book Publishing

Want to know what publishers look for when deciding to publish a coffee table book?

ByTapiwa Matsinde 24 March 20236 June 2025

If you’re interested in publishing a coffee table book, you can publish it yourself or submit a…

Read More Want to know what publishers look for when deciding to publish a coffee table book?Continue

If you want to publish a coffee table book, here are 9 things you need to do
Book Publishing

If you want to publish a coffee table book, here are 9 things you need to do

ByTapiwa Matsinde 12 January 202314 June 2025

With their beautiful finishes, aspirational images, and rousing copy, coffee table books have long been a source…

Read More If you want to publish a coffee table book, here are 9 things you need to doContinue

About

A curatorial and brand visibility consultancy sharing practical advice & inspiring content that shows artisan businesses how to raise their profile, while advising the cultural institutions that want to connect with them.


Recent Posts
  • How important is a professional book cover for sales?
  • Reasons not to position your artisan business in the middle market
  • What is artisanal luxury?
  • Is publishing a coffee table book still worth it?
  • The benefits of doing your own PR to promote your artisan business

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