You’ve probably heard by now that writing a guest post or sharing your expertise on someone else’s podcast is a great way to boost your profile. And, more importantly, get you in front of your desired audience.
‘All well and good’, I hear you say, ‘…but how do I actually go about it?’ Putting yourself out there and asking for something can be scary particularly if like me you are the introvert type. But no need to fear, I’ve got you. With my Pitch Your Way To Visibility Course I will have you feeling confident to go out there and share your story with the world!
One of the biggest mistakes newbie business owners make (and established ones too I might add!) is to sit back and hope [insert name] magazine or podcast will notice them and reach out with an offer to appear on their platform. It very rarely works like that I’m afraid.
to go out there and ask for the opportunities.
I’ll never forget my first piece of press. It made me feel like I can really do this and marked a pivotal moment in how I saw and felt about my business and my potential. The fact that someone thought enough of me to share my work and story with their audience was something I couldn’t put into words.
Since then I have gone on to receive other press features and helped other creatives get press too in my capacity as a writer and editor. Being featured in the press helped open doors to opportunities I once dreamt of like speaking on panels and being flown halfway around the world to guest-curate an event.
But it took me a while to gather up the courage to reach out to press outlets, so I know how daunting the process of getting your first piece of press coverage can be.
Getting featured in the press increases your brand’s visibility, raises awareness about you and your business. And it brings you in front of your desired audience.
So yes you heard right. Pitching to appear on someone else’s platform is a great way to grow your reputation and get you noticed in a crowded marketplace. But only if you do it right. And by right I don’t mean following a rigid formula. Instead by creating a process that works for you. A process that lets your authentic true self shine through, and makes those you are pitching to, want to work with you.
I know all too well that as a startup or growing business owner you may not have the budget to hire a PR or marketing professional with the contacts to get you featured in the press. It is not necessary to hire someone at this stage. Securing press coverage is something you can do yourself with the right approach. And that is what my Pitch Your Way To Visibility Course will help you to do.
You will learn …
- The benefits of pitching and why it is an essential part of your marketing strategy
- How to prepare to pitch
- How to reach out to the right people
- How to craft and send a pitch
- Engaging video lessons where I guide you through the pitching process, sharing my expertise, practical tips and personal experiences of pitching
- An accompanying workbook to start putting what you learn into practice- no passive learning here!
- Spreadsheet templates to record your progress and keep you on track
- Pitch letter templates to help you craft the perfect message
- The course slides in a handy downloadable PDF
- A Printable Checklist
Pitch Your Way To Visibility is self-paced, meaning it is ready to start when you are.
And with lifetime access to the course as long as it is live you can go as fast or slow as you like.
Are you ready to start getting noticed?